Allan Isfan is a co-founder of FaveQuest, a young start-up. This blog covers start-up topics.

Sunday, May 04, 2008


social video

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Favequest is playing in the 'social video' space and I thought it would be worthwhile to explain what that means to me. It might give you a sense for why we are building what we are building.

I have to come to realize that I get a much bigger kick out of media when I have a chance to use that media to interact with others. I write this blog to interact with you, even if people don't leave comments. I run into many of you through my travels and the blog often comes up which helps connect us. Why does that matter? I think it matters because the only way for us to evolve is to understand each other and work together to achieve greater things. This is one reason I'm supporting Pangea day in a big way (reminder about event at my place on May 10 at 1:30). We're all much too isolated and busy living our lives to care or worry about others and that simply must change.

Why did I start this train?

One way media like tv is feeling increasingly empty to me. I only watch it occasionally when I'm relaxing with my wife but would NEVER just sit down to watch anything on tv. It feels like having dinner alone in a strange town or traveling and seeing something exciting and having no one to share it with. It's like watching a hockey game alone in the basement vs being with friends and screaming together. Enough with the analogies, I hope you get the idea.

Just watching video on-line is also empty if all I can do is watch it in isolation. Let me share with others, tell them what I think, have them do the same and start a conversation (can't really do that on YouTube). Let me discover exciting topics and meet new people with whom I can exchange ideas and create action. Let me reconnect with my Romanian friends and family all over the world by collaborating and sharing on Romanian topics.

I'm willing to bet a lot of money (done) and my reputation (done) that there are many others like me. If I'm the only one, were kinda screwed ... But I don't think so.

So we are building a platform that is totally about social interaction around video. So you should ask .... why does this matter? What are you really trying to do? What's the big picture? If you know me, you know there's always a big picture even it doesn't seem like it.

Look for the next blog for answers to some of these questions.



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